Brand: Clarence & Co. Service: Influencer Marketing.

We worked with boutique gifting company Clarence & Co, to raise their brand awareness, with focus on the gift sets and linen robes. 

WE NEEDED TO:

  • Educate audiences on the Clarence & Co USPs and ethos. 

  • Build  authentic, ongoing relationships with influencers who align with the Clarence & Co values, ethos and aesthetic.

  • Position Clarence & Co as an ethical, thoughtful gifting choice.

RESULTS:

  • 3x influencers, 3x Instagram posts, 14x story frames.

  • 71,469 total reach and 76,858 total impressions.

  • 2,475 post engagement, 772 of which were comments, 134 of which were promotion clicks, 49 of which were saves, 35 were website clicks and 196  were profile visits.

  • 361 actions taken from stories, 258 of which were Clarence & Co sticker taps, 52 link clicks and 52 profile views. 

  • 8.47% post engagement rate (industry standard is between 1-2%).

Previous
Previous

Kumon, Influencer Marketing

Next
Next

Ceres Organics, Coconut Wafers, Influencer Marketing