Brand: Boost Juice. Campaign: New Menu Luanch. Service: Influencer Marketing.
We worked with Kiwi juice cafe, Boost Juice to help create heightened awareness of their new juices and food offering.
WE NEEDED TO:
Create heightened awareness of Boost Juice and their new food offering.
Educate audiences on the product benefits and USPs, positioning Boost as a one-stop-shop for all things tasty and healthy.
Encourage investigation and purchase consideration.
RESULTS:
7x influencers, 6x IG posts, 36x story frames (above our contracted deliverable of 5x influencers, 4x IG posts, 15x story frames)
43,883 total reach and 55,770 total impressions
2,949 post engagements, 32 of which were post saves and 519 were website visits
680 actions taken from stories, 522 of which were Boost Juice Is profile visits
9.2% post engagement rate (industry standard is between 1-2%)