Challenge.
- Create awareness of Motueka Creamery,
with particular focus on educating
audiences on the real milk ingredients of the
product. - Encourage purchase consideration.
Platforms.
Instagram feed posts and story content
What We Did.
- We worked with a combination of micro and macro inïŽuencers both in the foodie and parenting space to create recipes using the Motueka Creamery products.
- All inïŽuencers created content that spoke to either one of our content themes, being âMotueka Makersâ or âAt Home With Motueka Creameryâ.
Content Highlights.
Results.
