Brand: Ceres Organics. Campaign: Teriyaki Seaweed. Service: InfluencerMarketing.
We were challenged with raising awareness of the Teriyaki Seaweed product and positioning it as the perfect on-the-go snack for kids and adults alike.
RESULTS:
12x influencers, 19x posts and 108x story frames
73,963 total reach and 80,679 total impressions
4,335 post engagements
407 actions taken from stories, 323 of which were Ceres sticker taps.
158 new Instagram followers
9.17% post engagement rate (industry standard is between 1-2%)